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History Shirt making for us has always been, at its heart,a form of personal expression, and our principle has always been constant: reaching out to the future while never losing sight of our origins. That is why, since opening the doors to our first store in 2005, we have combined our hold on tradition with the curiosity and drive to experiment and innovate. Tradition and experimentation have helped us break new ground in design and construction, from a tri-coloured lapel to a collar made from 16 individual pieces. |
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Our Story From a childhood first spent in London, accompanying his father on visits to the tailors of Savile Row, to following the migratory herds of the Serengeti in Kenya, life for Faraz Salehjee began with a deep influence of impeccable
attire, and an enriching experience of radically differing cultures.
Following in his father's footsteps, professional life first began in banking. This was followed by a period of teaching A-level economics.
But the influences of early life had made an indelible mark, and this had culminated in a vision and urge for design and expression.
Starting out by supplying small boutique stores with capsule collections of avant-garde formal men's shirts, in 2005 he launched the Chester Bernard flagship store in Zamzama, Karachi, Pakistan.
This space was the first manifestation of a collection of ideas and experiences that were now coming to life, expressing themselves along the plackets and collars of shirts, and the interaction of customer and curator.
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Keeping It Fresh We understand the importance of building strong relationships with our customers. At our stores, our staff are dedicated to providing an exceptional experience, centered on the trust that the shirt you wear is not only of the highest quality but also offers something new with every visit. We have something new for you every week. Our commitment to innovative design challenges us to offer not just a seasonal collection, but a weekly one. Every week, we add new products to our ever-growing catalogue, ensuring there is always something fresh and exciting for our customers. |
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Our Designs Our outlook is global. Wherever we go, we find inspiration in cultural diversity and a deep appreciation for different traditions. Good design provides the foundation for what comes next a refined blend of premium textiles, fine threads, and carefully selected shirt accessories. Luxury represents the highest level of quality, and true quality is rooted in authenticity rather than showmanship. A clear sense of purpose and excellent craftsmanship are essential ingredients of a successful shirt. By this, we mean the care with which each shirt is cut, the precision of its stitching, and the thoughtful design details incorporated into every piece. We create layers of subtle nuances that become more apparent the longer one experiences the shirt. Luxury, therefore, is revealed through beautiful detailing, exceptional craftsmanship, and the finest materials. Our capsule collections are designed to blend different styles, creating pieces that appeal to a wide range of tastes while maintaining a distinctive identity. The collections feature design elements that connect traditional simplicity with modern concepts. This sense of cohesion is often best experienced rather than explained. Each capsule collection may be layered and complex or clean and minimal, reflecting our interpretation of the times in which we live. Quality materials communicate luxury with quiet confidence. Chester Bernard shirts combine elegance with exceptional comfort, allowing the wearer to feel at ease throughout the day while expressing a timeless sense of style and sophistication. |